B2B vs B2C
Fiona’s original Business to Business Marketing contribution on 1.6 Are B2B and B2C mutually exclusive_.
Submitted
1.6 Are B2B and B2C mutually exclusive_
1.6 Are B2B and B2C mutually exclusive_
Now, think back to the B2B firm examples you came up with at the beginning of the week.
Does your chosen company sell to other businesses, or does it buy from other businesses, or both? Does the chosen firm engage exclusively with business customers? Where do we draw the line between the B2B and B2C ‘worlds’? Is it a permanent distinction, or can it evolve over time?
Course task reproduced as context. The response below is Fiona’s independent academic work. KEATS source ↗ (university access required).
Fiona’s
responses.
B2B and B2C are not mutually exclusive
Fiona’s original Business to Business Marketing contribution on 1.6 Are B2B and B2C mutually exclusive_.
Submitted