5.7 Famous companies and service quality

The original question / King’s College London

5.7 Famous companies and service quality

Investigate services that you have used, offer practical recommendations and rate how practical they are. For example, if you have ever used Amazon or Alibaba in your country, do this exercise considering the services they offer and your experience.

Course task reproduced as context. The response below is Fiona’s independent academic work. KEATS source ↗ (university access required).

Fiona’s
responses.

Consumer behaviourJOURNAL / 001

Consumer Behaviour4 min read

I HATE RYAN AIR AND EASY JET WITH A PASSION

Fiona’s original Consumer Behaviour contribution on 5.7 Famous companies and service quality.

Submitted 4 February 2025

5.7 Famous companies and service quality